Ananas Global Services
Business consulting · Dubai, UAE
Luxury safaris & travel · Zimbabwe
Zimba Experience
A booking-led travel website for Zimba Experience, the Zimbabwe travel concierge of Ananas Global Services, offering luxury safaris, golf and adventure tours planned end to end.
Case study 05 / 12
How the work
came together.
01
The challenge
Zimba sells multi-day trips from €3,400 per person to travellers who may never have been to Zimbabwe. The site had to make an unfamiliar destination feel inviting and trustworthy, and turn a long list of tours, lodges and regions into a choice someone would book.
02
The response
We led with full-screen wildlife and landscape photography, then organised the offer three ways: by tour category (safaris, golf, houseboats, photographic and wellness trips), by destination from Victoria Falls to the Eastern Highlands, and by ready-made packages that state what is included, how long it runs and the price, each with a Book Now.
03
The outcome
A site that carries the feel of the trip and the facts of the booking together, giving travellers a clear path from browsing to reserving a tour.
What we delivered
Built as one
connected system.
- Hero slideshow and tour categories
- Destination listings
- Tour packages with pricing and duration
- Booking and contact journeys
Disciplines on this project
What it took
to build it.
The service lines this project drew on. Each one has a page of its own.
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